Getting Found: Resources for Builders
Plain guides on showing up on Google and in AI search, written for custom home builders. No jargon, just what works.
Is SEO Dead Now With AI? What Builders Should Know
Is SEO dead now with AI? We ran the same builder searches on Google and in ChatGPT, then compared who showed up in each. What we found, and what it means.
The Custom Builder's Client-Fit Checklist
A free checklist to help custom home builders spot the right clients before they sign: six areas that reveal whether a build runs smooth or goes sideways.
Builder's Google Business Profile Checklist
Ten Google Business Profile fixes for custom home builders, each one doable in under 30 minutes, plus a free printable version of the whole checklist.
How Custom Home Builders Get Found in AI Search
Some buyers now ask ChatGPT, Perplexity, and Google AI which builder to hire. What those tools cited when we asked about builders, and what you can work on.
Does Google Matter if You Get Your Work by Referral?
Most custom builders get work by referral, then wonder if online presence matters. Here is why it still does, and what actually happens after a referral.
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