Resources
Getting Found: Resources for Builders
Plain guides on showing up on Google and in AI search, written for custom home builders. No jargon, just what works.
Google Business Profile
The Builder's Google Business Profile Checklist
10 things that decide your local Google ranking as a custom home builder, and how to fix each one in under 30 minutes.
AI Search
How Custom Home Builders Get Found in AI Search
Buyers now ask ChatGPT, Perplexity, and Google AI which builder to hire. Here is how those tools decide who to name, and what builders can do about it.
Getting Found
Does Google Matter if You Get Your Work by Referral?
Most custom builders get work by referral, then wonder if online presence matters. Here is why it still does, and what actually happens after a referral.
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